U2: Power and Humility
Bono, Steve Jobs, and the pinnacle of cultural influence.
Oct 1st, 2009 | By Skye Jethani | Category: Culture, FeaturesAndy Crouch has written a wonderful piece about his reflections from the recent u2 concert in Chicago. I highly recommend reading the entire post over at the Q Blog. Andy is a great writer and his description of the stage, audience, and tone of the event is the best I’ve read. But his analysis of the concert as a cultural artifact is really brilliant. Here’s a bit:
All of which makes me glad and a bit amazed that such power has fallen, in the case of U2, into such humble hands. Bono would be the first to protest that he is anything but humble, but of course that is one of the signs of humility. For all the posturing, for all the 30-foot-high closeups on the screen, after much wandering and experimenting (including a phase where Bono dressed up as Mephistopheles) U2 seems to have found a way to wield tremendous power without being consumed by it. They have done so by choosing to spend their power on others, and on pointing to Another. The two emotional highlights of the show, for me at least, were a performance of the sublime anthem “Walk On” dedicated to Burma’s Aung San Suu Kyi, with a simple but effective bit of crowdsourced theater on behalf of her cause; and an a capella rendition of the first verse of “Amazing Grace.” The crowd knew the words, and they sang along.
If it is possible for as outsized a personality as Bono to recede from awareness, in those moments he was just one of us, leading us beyond himself to what truly matters. This is something that Steve Jobs, for all his brilliance, has never done-his rare public efforts to address any topic larger than the latest insanely great Apple product, such as his much-quoted 2005 Stanford commencement speech, are no more and no less than a distilled version of the Western cult of self-realization. Steve Jobs has never led a crowd in singing “Amazing Grace.” Maybe someday he will, though perhaps first he will have to go through a phase where he dresses up as Mephistopheles.
And interestingly enough, U2’s 360 Tour was, in a dramatic shift, sponsored not by Apple, which sold umpteen million devices to the throbbing soundtrack of “Vertigo” back in 2005, but by a much humbler fruit, the Blackberry. No doubt that decision was made primarily for commercial reasons (though Bono has also said that Apple wasn’t interested in collaborating creatively with U2, which tells you something about Apple’s corporate confidence). But it’s interesting in its symbolism nonetheless, and suggests that U2 will continue to turn its unparalleled cultural power in unexpected directions. If all the stories hold together, it was Mephistopheles who tempted Adam before he tempted Christ, urging him to take a bite. Against all odds, U2 keeps telling that old, wily fool to get behind them, turning the vast unquenchable human thirst for worship toward someone worthy of it. Walk on.
Read the entire post here. And if you haven’t picked up Andy’s book, Culture Making, add it to your list.
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